Fastjet - Airline Launch Campaign by BozBoz

"Fastjet is Africa’s first low cost airline. Flying initially within East Africa, it is backed by Sir Stelios Haji Ioannou.

Launched in November 2012 it has seen unprecedented success in stimulating the market driven by a robust social media and content marketing strategy.

We adopted a mutli faceted campaign, building brand awareness, driving ticket sales and providing multi lingual customer service.

Within 18 weeks fastjet has over 48,000 targeted followers and is now cited as East Africa's most liked airline." - BozBoz

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